by Michael Kuczkowski | Feb 6, 2023 | Music Career Development, Success in Music
Marketing professionals love to talk about how complicated their trade is. They’re not lying, but they’re not telling you the whole truth. The variety of marketing strategies, channels, and methods for raising your brand’s profile can make you dizzy. But the whole...
by Michael Kuczkowski | Dec 5, 2022 | Music Career Development, Success in Music
Many experts would comment that the music industry is a tough business to start in and evolve. But putting on a GPS navigation system in the industry shouldn’t be like panning for gold. Certain ideas can make it less complicated. While there are significant risks in...
by Michael Kuczkowski | Nov 21, 2022 | Music Career Development, Music Tips, Success in Music
You may know Aida as the Verdi standard that every opera company includes in its repertoire. AIDA—all caps—also is a standard, and one all marketers should have in their repertoires. It’s the acronym for Attention, Interest, Desire, and Action, which are stages that...
by Michael Kuczkowski | Nov 7, 2022 | Music Career Development, Music Tips, Success in Music
When your customers have questions, they go online for answers. The music industry is discovering what retailers have known for a long time: Their customers are often happier to deal with a chatbot than a person to find out what they want to know. Just ask Apple...
by Heather McNeice | Jul 13, 2022 | Music Career Development, Success in Music
Do you want to keep up with the latest music trends?Perhaps you hope to take your music career to the next level.Maybe you want to keep up to date on the music industry.Stay current by checking out our list of the top 20 blogs for musicians. The people on our team and...
by Michael Kuczkowski | Jun 16, 2022 | Improving Performance, Music Career Development, Music Tips, Success in Music
One of the top ways to build a fan base for you and your band is to play live and in person as often as possible. The issue: Musicians face the classic chicken-and-egg situation. To get a gig, you need an audience, but to get an audience, you need a gig. Don’t give...
